Excerpt: Building the Bucks of Kareem Abdul-Jabbar and Oscar Robertson

  • Jordan Treske
  • January 4, 2026
In the annals of professional basketball, expansion franchises are typically synonymous with patience, losing seasons, and a slow crawl toward respectability. Yet, the Milwaukee Bucks defied this gravitational pull, rocketing from mere inception to an NBA championship in just three seasons. A newly released excerpt from Jordan Treske’s definitive history, Building the Milwaukee Bucks, pulls back the curtain on the aggressive front-office maneuvering that paired two of the game’s greatest icons: Kareem Abdul-Jabbar and Oscar Robertson.

The excerpt dives deep into the pivotal mechanics of the 1970 offseason, a moment that altered the league's landscape forever. While the Bucks had already secured a generational anchor in Abdul-Jabbar (then Lew Alcindor) via a coin-flip draft lottery, the organization understood that raw talent alone does not guarantee titles. The acquisition of Robertson, a disgruntled superstar seeking a change of scenery from the Cincinnati Royals, serves as the narrative centerpiece. Treske details how General Manager Wayne Embry and the Bucks' brass identified Robertson not just as a scorer, but as the stabilizing veteran presence necessary to unlock Abdul-Jabbar’s full potential.

Beyond the star power, the text highlights the often-overlooked architectural work of head coach Larry Costello. The excerpt illustrates that the 1971 championship run wasn't merely about rolling out two Hall of Famers; it was about constructing a cohesive roster that fit perfectly around them. The addition of Robertson signaled to the league that Milwaukee was not content with gradual growth—they were operating on an accelerated timeline to restore the city's sporting image following the departure of Major League Baseball’s Braves.

For modern NBA fans accustomed to "superteams" formed through player agency, this historical retrospective offers a fascinating parallel. It was an early prototype of the "all-in" trade, a gamble that paid off with immediate dominance. The synergy between the young, dominant center and the seasoned, playmaking guard created a window of perfection that, while brief, remains the gold standard for rapid team construction. This latest look at the Bucks' origin story serves as a reminder that while dynasties are often built over time, legends can sometimes be assembled overnight.